Creative Urban Music Workshops: The Series - Session 4

WHAT IS IT?

These workshops are FREE to individuals and small businesses in the creative and digital industries and based in Nottinghamshire & Derbyshire.

There are different elements to the workshops, giving you a wide range of experiences in music making and getting your sounds out there. There are 4 x 3hr weekly workshops at the Baby People Sneinton Market studio.

WHO IS IT FOR?

These workshops are for anyone between the ages of 16 and 25 with an interest in making urban music and making it in the music industry. Whether you are at school, college or university, making tracks alongside working another job, or already working as an artist, this is a chance to develop your skills with urban music artists working as producers, MCs, rappers and sound engineers – and who have experience of working in the industry.

WHAT IS IT ABOUT?

Workshop 1: Music Recording, Production and Song Writing

• Song writing 101: choosing a concept that means something to you, lyric writing and rhyme, pace and diction, song structures.
• Creating a sound: Finding and making sounds and beats online, analog and using software. Music genres and their differences. Introduction to Garage Band/Logic Pro.
• Finding your inspiration: Who are you inspired by and want to sound like? What kind of sound is yoursound? How can you make this?
• Hit Songs: Luck or design – creating hit songs in the current climate.

Workshop 2: Branding, Marketing and Promotion

• Building a brand: Translating who are as an artist into something that can immediately appeal to audiences.
• Using social media: Finding the best platform for you, creating your profile, identifying your audience, smart posting.
• Creating a marketing campaign: what is the product? How best can you promote this? Choosing your channels, choosing your timing, getting endorsements.
• Releasing music: How to release your own music online, the value of gigs, touring, using promoters.

Workshop 3: Music Business and Industry

• The structure of the Music Industry: record companies, publicists, radio, TV, promoters, and how to reach these people.
• Copyright and Other Legalities: how to protect your music and artistic identity.
• Music Business Services Sector: identifying what you need and where to find it - recording studios, engineers, musicians, sessional musicians, editors, album artwork designers.
• New markets for Music: discovering and reach new people online and worldwide.

Workshop 4: Getting Performances and Performance Skills

• Performance - The Basics: being confident on stage, engaging the audience, visuals.
• Approaching promoters/venues/agents/technical staff: Who do you need to make your performance a success and where to find them? Finding the best venue for you. Promoting to the right people.
• Planning a show: support artists, equipment, timings and how to structure your performance, merchandise and expanding your online following.
• Performance skills: projection, diction, character and interactions with the audience, using your strengths, the value of practise, how to practise your performance, how to prepare on the night.

Plus you will complete a:

Research Task: Attend the Young Hustle event on the 28 October 2018 to research what a successful youth music event looks like. You will asked to report on specific aspects of the day and to draw general conclusions on how best to plan, promote and run a music event for young people. This will be fed back at the last workshop of the series and used to inform your event.

Group Event Challenge: Working collaboratively and putting the knowledge from the workshops into practice, the workshop participants will put on a music event in Nottingham in November or December. With support from other participants and the workshop tutor, you will have to decide what kind of event it is, how to promote it, find the venue and run the night.

WHEN AND WHERE?

The workshops are taking place from 6-9pm, every Tuesday from 9 October for four weeks at Baby People Sneinton Market. There is also an independent research task & a group event challenge to complete outside of the workshop hours.

You must attend a minimum of three out of the four sessionsto participate in the group event challenge. If you are unable to do so, please email us directly. Please register for each workshop separately.

THE BIG HOUSE PROGRAMME

Offers fully-funded business support, mentoring, workshops, networking events and access to grants for creative & digitial businesses in Nottinghamshire & Derbyshire. Visit bighouse.org.uk for the complete details of the programe. Follow us on Facebook, Twitter, Instagram & LinkedIn

As this event is part of a European Regional Development Fund (ERDF) initiative, we will require you to be enrolled in The Big House Programme, prior to attending. If you are not already enrolled, you will find the appropriate form here

Please download and complete the form and bring it with you to the event, as it will be required when signing in.

If you would like any further information on this event, please contact us at bighouse@creativequarter.com

NB: We frequently document our events. If you do not wish to be included in images or videos that may be used later for marketing purposes, please let us know beforehand.

This project is part funded by the European Regional Development Fund 2014 - 2020